Showing posts with label getting recognized. Show all posts
Showing posts with label getting recognized. Show all posts

Sunday, March 25, 2018

God, I Hate These!

Writing My Latest Artist Statement...


I just finished the first version of an artist statement that I am writing to go with a recent body of work for a grant application. I HATE writing these. They get heavy and wordy and no one reads them anyway. I usually just write a quick quirky wiseass version. (Only because it shows the reader who I really am.) But, this one is for a serious grant that gives out some serious cash. I didn't wait until the last minute because I wanted to leave it for a little while and come back to it to see if I'm still feeling it, and then edit it down using new eyes. Then I thought that I'd put it on here to try and get some feedback. So here it is. Please tell me what you think;




     People always ask,”What do you do?” at some point during small talk. For a long time now my response has been,”I am a painter.” And I was. Until recently, I painted work solely to sell. I painted what I thought people would buy; sail boats, light houses, and white picket fences. And they did. For years my paintings filled the white tents, which filled ball fields and parking lots across Cape Cod all summer long. People came, and saw, and bought. I was making my living as an artist. I didn’t however call myself an artist, I didn't feel it was art. I was simply a painter, painting souvenirs, not an artist.



     Despite not giving myself credit, the time I spent painting gave me a sense of peace. Until one morning when Multiple Sclerosis stepped in and took that peace away. It took, overnight, my balance, my vision, and my fine motor skills. I could no longer see my sketches, hold my brushes, or stand before my easel. Sympathy is not necessary here. This was how I realized I truly am an artist. There was void that not being able to paint left in my soul. So, despite the pain, I painted. One day, sitting on my studio floor, no longer able to stand, wearing a patch over one of my eyes to keep them from crossing, holding a broomstick that served as both a crutch and a moll in one hand, and a brush duct taped to the other, looking at a, finally, finished work, I, accepted that, now, I can call myself an artist. My primal urge to paint, the artist inside me, had overridden any fear of pain. I smiled. Then laughed. Then cried.



     My vision, my balance, and fine motor skills, all of the things that I lost, I would give up again in exchange for what I’ve found; my voice.



     My current work is about painting simply to paint. No longer representational, it has far less to do with what you see, than it does with pure release. It has to do with the smell of paint wafting out of my studio, and the paint that stains every article of clothing I own. It is about the cool wet feel of it on my hands, and that of the rough textured surface that I smear it on. It’s about the way the paints and glazes puddle in the pock marks of the surface, the overlapping of color, and the depth brought forth in the varnishing. It’s about more than the painting itself. It expands to each tiny vignette created within, quietly asking the viewer to lean closer for a better look.



Calvin and Hobbes

Thanks for reading!

Monday, September 25, 2017

Don't Sell yourself Short... (or you might not sell anything at all !)

(You need to turn your volume way up... )

If any one can help me with that volume problem, please let me know below. It's fine until I upload it to YouTube.

Saturday, September 2, 2017

Opening A Discussion on "Making A Living As An Artist"

My blogging has been a slow process, documenting my journey for the last seven years. Recently, I have decided to update my methods. I now have a YouTube channel which will be another way of sharing what I've learned over the years. Below is my first attempt at sharing how to make a living as an artist. Please check it out!

As usual, I would love some feed back. Comments, suggestions, requests...
Please fill up my comment section below.

Wednesday, July 1, 2015

Increasing Your Visibility on the Internet

When I sat down to start my writing today I had planned on writing about a new style of painting that I have been working with. I was going to put some images up, tell you how I did it, link it to my stores and other websites share the blog with social media, and be done.

The first thing that I did was open my iPhoto application and gather up the pictures. I had been using the new "Photos" application for a while but found it way too buggy. So, I decided to switch back to iPhoto the other day when Photos wouldn't let me upload some edited images. I looked at the images in iPhoto and liked them so much more than how they appeared in Photos. I started editing them for todays blog. I decided that since I liked them so much more I'd do a bit more tweaking and use them in my online stores....

BIG CAN OF WORMS!

Unfortunately, as of late, these types of activities are rushed. I AM "Making a Living As An Artist", finally, and with my recent shows and starting my new Art Business, the business end of things, and everything else for that matter, has been a bit rushed. Today I had an unplanned day off from selling. Last night when I went to bed I had checked the weather. Thunderstorms all day. I decided to get up early and check again hoping that it may change. I hadn't. I got out of bed anyway. Since I wasn't out selling, I figured that this was as good a time as any to catch up. I edited the photos, started to upload them, and when I got to my online store, realized just how much I had brushed over in my haste.

(The links from the following post have broken down, I no longer use Yessy to sell, I have my own online store now, CapeNative , the information however is still valid and applies to most of the current popular sites. Please read and feel free to leave any questions in the comment section below.)

Staying On the Radar

(Keeping your work on the host sites front page)

The examples that I'm going to give you are based on the site that I'm using, Yessy. 


As you may be able to see above on Yessy's Home Page, "Max Powers Gallery-Greg Lindberg", is right there! If you've been reading this blog for a while, you know that I've been using Yessy to sell my work for years. So how am I a "NEW" gallery? I cheat! Well, the NFL may call it "cheating", but I call it, "using the rules that are in place to my advantage." You need to be your own Bill Belichick. (Yes, I'm a Pats fan.) Know the rules. Before you list your work a site, read. Use them! Go there, see what they have to offer. Can you use it to your advantage? Read the fine print. On Yessy, I had the opportunity to list as either an artist, or a gallery. The latter allowed more flexability. I went with that. It fit my split personality as an artist. I am Max Powers, But I'm also Greg Lindberg. Even just as Greg Lindberg I paint in several different styles.  So, I have can a Greg Lindberg  "seascapes" gallery, and a Greg Lindberg "still life" gallery. I can have a "Max Powers" gallery. What about a gallery just titled "New Work"? when that works it's way down the page into obscurity, start a new gallery titled "My Latest Work", and viola you're back at the top of page one! Now this does take a little time because you'l have to re-load each work. (Don't worry, I'm going to teach you short cuts.) On Yessy that is the way it works on page one, but page two is also important.

So, now we've got our Name, at least, on page one. Page two is the actual image. You need to keep your artwork on the first or second page! I will show you how to do this in five minutes a day. These tricks will also keep you on the front page of your section! That word should be "sectionS", don't worry I'm going to show you that too.


That's is a really small image. But if you look closely, that yellow sailboat in the upper left hand corner is mine! That position will rarely last long, but you can stay on the first page or two for years by following this simple trick. Only put one painting on the site at a time!!! After that, stand back and watch your traffic. It works the same with Fine Art America, Artsy, and any site where the first filter is "recent works". So don't spend hours sitting there adding all of your artwork to one site all at once. It all depends on how you work. If you create a work, finish it, photograph it, and upload it this will fit with your patern nicely. I DON'T! I work on a series of artwork, there's stuff everywhere, it's usually chaos... I'm going to a show or sale with these works in the morning, I knock stuff over, There is no room to photograph them. Yadda, Yadda, Yadda... Even I can do this! Set up a way of doing it that works for you. Whether you photograph your work one at a time, or fourty-seven at a time, when you load them into your computer (which with the iCloud really isn't even a necessary step any more...) or sit and edit the images, here is what I want you to do:
  • Start a word or pages file for each Artwork. This should include all of the things that the website that you use requires from you. Images, title of the work, size info, a description... Don't just say picture of a boat. If the site that you are using allows you/ limits to use a certain number of characters know that and tailor it. If your using multiple sites know which requires what, and in the file keep a rendition of it for each. It does not have to look pretty. All that you are going to use this for is cutting and pasting. If you have your own online store, make sure in you artwork info that you include that this work is also available at your site and give the address. Mine all say right under the description of the artwork,"*** Also available at CapeNative.com ***" You may need to keep a separate image file as well. If so, start a file on your desktop for each individual artwork. This will make the process flow so much more smoothly than hunting for all the info scattered throughout your computer.
  • Make checking your stats a habit. This way you don't find yourself on the last page! If you miss a day, no big deal, just pick it up again tomorrow. If you can't do it every day. Find out the peak hours on that site. Make sure you do it as close, but prior to, those hours or that day as possible.  You may not need to do it every day. Watch those stats. If you have a slow steady drop in visits or views have number in mind that you don't want to drop below. When it gets close to that number, think about adding another work. Go to your file and cut and paste the info into the appropriate spots and watch your numbers rise. 


Reginald Henry didn't take my advice...

The next step is to get your work in as many categories as the site your using will allow. With Yessy, they allow me three categories to list each artwork in. Stretch. If I have a painting that is a seascape, what are the sub categories allowed? What else does it have in it? Are there categories for color? subject?  Fit it into as many as you can. You never know what filters your next buyer may be using. By using more categories you're exposing yourself to more potential buyers. This also magnifies the appearances of your work in these categories. Below you can see that two of my works show up on the first page of "Landscapes & Nature".



When we narrow it further down to the next filter, "Beach and Ocean", I have Six art works on one page, even though they were uploaded over a series of days. Reginald Henry has six as well but all of them were loaded within a few hours. Over the course of days and weeks his name will move further and further back, whereas my name will still be on page one. There will be different images, but my Name will still be there. As people click back page by page they will eventually find Mr. Henry, but guess what, my name will be there as well. While this doesn't guarantee a sale, it does certainly up my visibility. If we go by percentages, the more people that see you work, the better the odds of selling one.


That's about it for today, my brain hurts. But I still have a whole lot more to say!

Thanks for reading!

Click above to check out my SQUARE store
(I no longer use Yessy, that doesn't mean you shouldn't.)

IF YOU LIKED THIS INFO, I NOW HAVE A VLOG ON YOUTUBE. YOU CAN FIND IT HERE:

https://youtu.be/KVTa2_lv4OU



Saturday, May 30, 2015

Diving Back in!

I Seriously Just Quit My Job!!!

Why!?!? Because life is short, and I have a dream. For years now, I have wanted to be able to make a living as an artist. ( In art school they never told us that this may be an issue...) Since 2006 I have been committed to the pursuit of this dream. I have had some wonderful experiences and successes during that time.  I have owned an amazing art gallery...
( The economic downturn, however, was too much to keep it going.)




Sold my work at artist shanties...




And last summer made enough money to survive by selling hand painted souvenir-type things to tourists on Cape Cod...




I called my little venture "CAPE NATIVE"
( I am a Native Cape Codder.)




I painted Nautical Signal Flags on small canvasses. People could spell their kids names, their last names, their monograms... Or whatever. I had one Irish gentleman that decided to decorate his house in swear words, and loved these because he thought no one would know. ( Don't tell him that I told you...)

I made more money doing the latter than I did at my real job! Unfortunately, I was still  just barely surviving. If I had had more time to create, I would have been able to sell more. I was pretty much SOLD OUT of product by noon each day that I was able to go out and sell. If I had been able to create and or sell more on the days that I had been "working" I could have prospered. This past winter I took my spare time and created more product. The whole act of creating actually leads to more  Ideas. Apparently, creativity creates creativity.
( Kind of like rabbits...)

I came up with an idea for a product that I can create very quickly, and has a very high profit margin. The only drawback is that in doing this there is also this scary, awful thing called overhead. I would need capital to acquire the proper tools to be able to make this a profitable business. If I can get thus business up and running in time for summer. I will have a product that will both make me a decent yearly income, and allow me time to paint  ARTWORK through out the off-season rather than crafts.( Below is one of my paintings. you could get a hand-signed and numbered print if you choose to help!)




Why $5000.00 ?

I need to purchase a stock of canvas bags in several size and color choices. I need to purchase the embroidered signal flag patches in large enough quantity to be ready for any order at all times so that I can produce them on demand  right there in front of the customer. ( I may get 15 people or more with the same letters in there monograms in  any given day.) I also need some basic equipment to produce and sell the bags; the obligatory 10' x 10' white tent (many sales require this, and it gives my the ability to sell in any weather), a butane powered iron ( to be able to work from locations without a power supply), two heavy duty sowing awls   (strong enough to sew through canvas and patches ) One other expense are the fees that  the shows charge to be a part of them. These fees are due before the selling season starts.

If you have taken the time to read this far, I really appreciate it! Here is a photo of the product. Its is a beach bag or pocket book, depending on size, with a signal flag monogram.



This one says "ACL" that's my Mom!




You can read about my progress at:

                             
MakingaLivingasanArtist.blogger.com


This is actually my campaign on 
At least check it out...
Maybe, if you'd like, you could
share it with your friends.
That'd be cool!

Or you could just go buy something from:
CapeNative.com

Thursday, May 28, 2015

Outside My Comfort Zone


Painting For A Show

Generally speaking, an artist will paint first, when he has enough to form a show, then he would look into galleries or venues in which to show it. The artist finds a voice, works on it, practices, figures out where its going to lead him  and then grooms that mix of talent and vision into a cohesive body of work. For a few months now I've been painting, creating but mostly grooming ideas. Between getting my inventory ready for next summers busy season, working, and dealing with life in general (which just seems to take up so damn much of my time...) I hadn't really just played with the paint and let loose on a canvas. It's that opportunity to explore and create which is what I really enjoy about art and is why I want to be an artist in the first place. Sometimes, when we get caught up in the ebb and flow of life, our focus leans toward one or even a few aspects, and we lose sight of what we are doing or why we are doing it. Whether its those little fires we seem to keep having to put out, or our own temporary loss of our vision or our chosen path, there is an unseen force that always has a way of nudging us back to center. 

In my life it is important to have a certain amount of quiet time, a few minutes away from the studio, the job, the pile of dirty dishes in the sink. For me this is usually an afternoon escape to the local pub. If there is any chance for that aforementioned "unseen force" to find me, it will be on a comfy barstool in a usual spot. Since I'm not in England or Ireland and there aren't many year round options in town, I have found a little place called Not Your Average Joe's. It's a chain founded locally, It's comfortable, has good food and a great staff. One day while sitting on my favorite stool in my usual spot, that force actually did find me. The bar tender mentioned that they were going to have an Art Show. The place had been newly renovated and they had big blank walls everywhere. I told her that I thought that was a great idea and that these big freshly painted walls would be perfect. "Good!" she said,"I'm glad you feel that way because your the only artist we know! So will you do it?"

I actually hesitated. I had nothing finished. I had no cohesive body of work. There was fear inside me that had me questioning wether or not I could pull this off. How am I going to come up with enough work? What kind of work will I show? Where am I going to get the money for supplies? Can I paint enough paintings in time? All kinds of questions. All kinds of doubts. How could I possibly say,"yes."

Then she said it... She knew my work. She owned one. It is very "Cape Coddy". My painting of The Red Sailboat. "We were thinking of something a little more on the Modern end of things though... would you ever?"

"Yes!!!"was the next thing out of my mouth. It literally leapt forth, out of my mouth, off the tongue, through the teeth. No time to bite on the word. No thinking first. Somehow through all those doubts that were welling up inside, through all that muddled negative thought, from somewhere deep down inside, in a spot that I didn't realize was even there came not only a "yes", but pretty much an "Oh Hell Yes!!!" Excitement. Fear. An "Oh my God what have I just done?"kind of moment.

As we talked about it our vision for the show was very similar. and that kind of put me a little more at ease. I had two months to just paint. To paint the way I've really always wanted to. To let loose on canvas, and to let whatever happens happen. To experiment. It was winter on Cape Cod. (what would become a record breaking, cold, snowy winter...) What else was I going to do? So I painted. I experimented. I threw paint at canvas. I made mistakes. I made discoveries. I made way more paintings than I really needed. I became an artist again. I had always wanted to be able to do that. Just paint! And I did. I'm not sure if its any good. Abstracts are harder to do than they look.  I put together a one man show. It was hard to get moving on it, but once I did it was even harder to stop.

The night of the show finally came, and with it so did eight inches of snow. I hadn't had an opening since I owned my own gallery. This was different. It was not only an opening.. It was my opening, my work. Despite the snow people came! The restaurant had very few customers except for those there to see me. It felt good. The restaurant made their numbers which they wouldn't have done with out those that came out to see me, and they appreciated it. As did I. And I've been invited back to do another!

Here are some pictures of the show:












I think the place looked pretty good! I sold a couple works, but that really wasn't what it was about for me. It was the first time that I'd taken an idea from conception to fruition as an artist, strictly as an artist, for the sole purpose of art, not as a gallery owner or a curator. Although I didn't make enough that night to "Make a living as An Artist", it did help in making me an artist again. It helped to remind me why I'm doing this. Every once in a while it's good to have that. My juices are once agin flowing. My ambition rekindled! 

I only sold a couple works so if you'd like to see individual pictures of them you can check them out at my new online store here:


(Click it... it's a link to my site)

Or Visit:

CapeNative.com

Tuesday, July 2, 2013

Buh Buh Buh Blinded By the Light...



                       " Wear sunscreen. If I could offer you only one tip for the future, sunscreen would be it.
The long term benefits of sunscreen have been proved by scientists, whereas the rest of my advice has no basis more reliable than my own meandering experience... "

Baz Luhrmann
(Or that guy who really wrote it, whose name I forget, but apparently he gets royalties from Baz, so I guess that makes it okay...)


                        It's been far longer than I anticipated between writings. In my last post I told you about my adventures in plein air painting. Had I taken Mr. Luhrmann's aforementioned advice, this post would not be necessary and there would be, I'm sure, another blurb on my painting, perhaps a post with some photos of finished work. Unfortunately, I  did not get a painful sunburn... Not on my skin anyway. (I tan pretty well for an Irish/Swedish mutt.) Standing in the bright sun for hours and hours each of those days, staring at the sky and sea and the reflections and subtleties of the light, leaning my head out from the nice shade of my umbrella, my eyes wide open to try and take in every little detail,  what burned was not my skin at all (like some of you may have assumed by now)... But my Cornea. On Friday morning I woke up and could barley open my left eye through the glare of  the sunlight streaming through my bedroom window. It took several hours of adjustment before I could keep it open. Luckily, I work in a dark bar room. 
                       
                       It was not just the sensitivity to light that bothered me but a haze that had come over my vision. I have been bragging about my 20/15 vision for years, even if it is only in my left eye. (My right being just an average 20/20.)  By the end of my shift. I could keep the eye open while inside, but it still reflexively closed in the daylight. For the next few days I had a blurry spot high in the left corner of my eye. I made an appointment to see an Eye Doctor and that is when I realized that it wasn't just the hazy spot, but my vision in that eye was now down to 20/75 and there had been some damage in my right eye as well. The doctor assured me, after a long lecture about the importance of proper eye wear, that the haze that I was seeing was new cells repairing the damage and my vision should return, but he could not guarantee that, "at my age", it would ever go back to my 20/15.  (Yes, he said that... That son of a bitch!) 

                        So what is an artist to do? I can't wear sunglasses that will change the color of everything I see. Perhaps, through Rose colored glasses my paintings would be a bit a bit more appealing? But I really don't want to be seeing or painting for that matter something that isn't really there. My artists perspective already does that for me. So I think, maybe, a hat. Van Gogh rocked one!



                        There are several that I'm contemplating. I'd love some feed back on which you think I should wear. Here are some options:
It worked for Van Gogh, but I'm not sure that I could quite pull it off.

Classic. Sinatra and Deano would be proud.

Not sure if this one is cool, or if it screams,"Gay Cowboy!"?

There's no way.


       Anyway... I'll see you next time!


Can you guess which I went with???

Support a living artist!

CapeNative.com


Wednesday, June 19, 2013

Walking the Walk...

                 
                  Yesterday, I finally got out and painted. It's about time! The weather has been awful, but finally we had a nice enough day to take my well stocked "ArtCart" out for a spin. I put on my QR code T-shirt. Got the dog ready, and started to push my cart the five or so blocks to the waterfront. It's funny what you miss even with all the planning you put into things. I had to train my dog to walk next to me as I pushed the cart. He's pretty smart so that was the easiest part. Pushing my cart the first two blocks I realized that I'm no engineer! The axel that I used is threaded and although I didn't know that you could do this... I put it on backwards! As I walked the bolts were actually tightening on the wheels and it go harder and harder to push. I was tempted to turn around and call it a day. It became so hard to push that I couldn't even get it home. I eventually had to turn it around and pull it. The bolts loosened up almost instantly, and thanks to the lock nuts I had put on, they would only loosen so far... So now my pushcart is a pull cart. But it works. I got some odd looks pulling my cart across town. I'll justify it in my own mind as "visibility". At one point, I saw one of our local whack-jobs riding a bicycle with all kind of boxes and flags strapped to it and thought to myself, "what a loon." Then I realized that  people were probably thinking the same thing about me as I tried to pull my cart and walk my dog across Main St.


                     We finally got to a spot where I felt there was a perfect combination of subject matter and visibility. I set up my easels, tied up my dog and started to paint. You can see from the photos above and below that I'm only about ten to fifteen feet from the harbors edge and in the picture below you can see one of the ferries coming back from Nantucket. So the visibility is great. At one point, as I was starting to paint,  the Harbor Duck-tour was going by and I could hear a little kid exclaim,"Mommy, look at that man painting!" So, I'm pretty sure I was seen.

                     
                      There were a couple of minor glitches that I did encounter. One being that I took off my shoes to paint. Well, apparently this beautiful little park that sits right next to the Steamship Authority's Main terminal is where al those poor dogs who are either about to get on, or have just gotten off a two hour ferry ride relieve themselves (apparently, the wealthy don't scoop)... Enough said. Which leads to; Next time I should bring more rags. (and I'll leave my shoes on!)

                      Some less graphic things that I had to deal with we'll chalk up to learning experiences. I'll bring more water next time, a trash bag, and I've got to figure out a way to keep my paintings from blowing over in the wind. On that note does anyone know how to get blue paint out of Golden Retriever Fur?!?

                      One of the paintings below ... or at least from that series, I will be auctioning on Facebook starting on Monday, June 24th (2013). Friend me by clicking HERE so you can be a part of it!
                      
     
                     All in all it was a pretty decent experience. I did draw some onlookers. Some were impressed. One BITCH came walking over looked at my paintings and said,"Oh, you're just an amateur, I thought you were trying to make a living at this..."(irony is wonderful) And to her I say,"#@!!$ You, M'am!"

                    The paintings above are not finished yet so don't judge me by them, once I finish this post, I'm of to finish them and start a few more.

Support a working artist!

CapeNative.com

Monday, June 17, 2013

Applying Technology to Your Marketing Plan



QR CODES!!!


                  In my last post I mentioned a few things that as an artist trying to make a living you should have... One big one that I didn't mention is access to QR Codes. If you're not familiar with them, Google it! This is the bar code of the future.. Oh Wait, no they're already here! In an age where almost everyone has a "smart" phone, you need to make yourself accessible to them. I work as a bartender and when I look around the bar at any given point, unless the Bruins are on, about 50% of the patrons are on their smart phones. No one gets up and walks over to someone they know at the other end of the bar anymore, they just shoot them a text. On that note, most smart phone users have a scanner app. Smart phone users who have this application know when they see these codes all they have to do is scan it with their phone and they'll have instant access to information about the business, product, or person who's code they just scanned. My QR code shown above is linked directly to this blog. So when a person sees it and is curious enough to click on it, their phone will instantly open it's web browser and go to my blog. This makes it easy for people to understand just what it is that I do. I keep cards with me that have the code on them so I can show them. Those who are familiar with the codes get it and almost reflexively scan it (sometimes with a little coaxing...). Those who don't are amazed when they find out what it is and how it works.

                  To get a QR Code you can either Google; QR code generator, and do your home work, or Visit; http://www.qrstuff.com/ I just download the free one and link it to whatever address I need. You can pay a monthly fee and get all kinds of services along with it. they can track all kinds of information about who's scanning your code, where they scanned it from, yadda, yadda, yadda. If you feel you need this go ahead, but if your forwarding to sites like  blogger.com, or Fine Art America for example, they are already tracking these things for you. Why pay anything for redundant information. Use your own discretion on this. You know what you need from your QR code better than I do.

How do I use my QR Code?


                    Once you get your QR code, what can you do with it? Anything you want! I have mine on T-Shirts (and I'm getting large signs for my "Art Cart" made) so that when I'm out plein air painting people can scan it and go straight to my web site. This is great because I paint in scenic places on Cape Cod in the Summer!!! 1000's of people pass by everyday. one of the spots that I paint in is right by the docks for both of the Ferries to Nantucket. That means tons of people pass by me every day about to embark on a two hour voyage with not a heck of a lot to do... Why not give them my website or my blog to read on their trip?  I currently have it linked to this site, but am working on an online store and shopping cart and once they're up and running  I'll link one directly to that. Think about it thousands of people everyday passing my QR code... some may see it, some may not, but it puts it out there. It puts ME out there! Will everyone scan it? Of course not. Will some? Yes. Will they all look at my site and buy? Probably not. Will I get a few sales from it? I already have. Will it pay for the time and effort that I put into it? Exponentially!

                 
                  
                         If you hang a painting anywhere that it can be seen, place a QR code by it. Link it to your bio, your website, or your online store. It's going to lead to sales. It's going to lead to YOU, Making A Living As an Artist!

Prints of my latest work are available by clicking on this link!

Or you can go here:

CapeNative.com

"Buy art from a living artist... the dead ones don't need the money!"

-Max Powers

Saturday, April 13, 2013

Back At It?


                  Well, it has been a while since I've written anything here at all... I've spent almost two years just bartending and not really doing much else. Not that there's really anything wrong with being a bartender. I just have no outlet. I'm getting frustrated and bored with it. I'm supposed to be an artist. As I may have mentioned before, I have a problem holding a job and creating at the same time. Unfortunately the "responsible" part of me seems to take over and I make it to work and loose that inspiration to create. I end up in a self imposed anxious state that really just sucks...

                  I've been getting some work done however. I recently stumbled across an old series of e-mails between myself and an artist trying to get their work out there. I was pleasantly surprised by how good my suggestions were and had forgotten how much I actually know about these kinds of things. (Click Here To Read It!) So, I've started to write a book on how to make money as an artist. Yes, I really do know how. I've just forgotten the "how to be an artist" part.

                  To get my juices flowing, I've purchased some canvasses and will attempt (once again) to paint at least one painting a week, not in my usual huge 4'x 3' format, but in a smaller size that will be somewhat easier to finish in a timely manner. From there I will market myself as an artist and track it for my book. If you've been reading my blog for a while, you may have noticed that a lot of my links to my own websites and stores have since expired. Mac has stopped hosting websites. So I no longer actually have one. I will be renewing or finding a new online site through which to sell both my one-of-a-kind artworks as well as signed and numbered prints. but I will both be posting links to them here, as well as documenting how I go about this for my book. So, if you care to follow along, I'd love some feedback, support, critiques, and suggestions along the way...

Below is a new artwork that I created to help get my artistic juices flowing again. Its looking more like I'll be signing this one Max Powers. 

(Buy it HERE...)


Buy Art from a living artist! The dead ones don't need the money...

CapeNative.Com

Tuesday, May 24, 2011

HyArts Artist Shanties... Those Aren't Fishing Shacks on the Dock



This weekend was really my first public exhibition since owning my Gallery. For those of you just joining us: I showed at the HyArts Artist Shanties on the waterfront in Hyannis, MA. I worked long and hard getting a large enough body of to artwork to show and feel good about. I really wanted to  "WOW". The Universe works in funny ways. Two days before the show started (Wednesday),  I received an e-mail re-directed from my online store. A woman had seen my work online, liked it and wanted to know how many  originals I had available. I told her what I had and she bought them all sight unseen and had me run them down to Fed Ex and send them out immediately. I did so, photographing them first. It took two trips on my Bicycle to get them all to the Fed Ex office. She was the mother of the bride and wanted them as gifts for the entire wedding party. I was really excited. Ten paintings in one day! I gave her a deal since she bought so many. Friday morning I received an e-mail from her saying that she loved them all and thanking me for my quick response. The wedding was on Saturday. Nothing like last minute... I can't really fault her for her last minute action. First of all, I, myself, had just finished them... For a show that was starting in two days mind you. Secondly, She bought them from me!

Okay , so now it's Wednesday afternoon, I have a show starting in two days, and I'm down the ten paintings that I was going to showcase. What the (heck) do I do now. Prints! I grabbed my camera, with the pictures that I just sold still on the card, and attached the USB to my computer and down loaded the pics. My camera and computer are set to erase the card after down loading.... Some how the USB cable disconnected during the download. The pictures didn't make it onto my hard drive but the camera thought that they had and erased them from the card. Two weeks of work down the drain! I don't charge too much for my work, mostly because the real money is not in the originals, but in the prints. For artists reading this, remember, the odds of finding a buyer for a $500 painting are not really that great.  How many people actually get to see that painting? 100? Maybe 200? Now put that picture online and up that number to 1000... If your lucky... Out of those, how many like it enough to own it? Then, how many of those that like it enough to own it, actually have the $500.00??? Now lets make some prints. It is easier to sell a matted print for $10 dollars than it is to sell the painting for $500. You can find a printer that will charge about $1per print, and your still making $9/ print. Sign and number them and you can charge more, lets say $25. find ten people to buy them and you've made $240... and you still own the original which is potentially worth more the more prints of it that are sold.  With todays technology you can buy a decent printer and print them yourself for even less, and providing that you find the right outlet, a cash cow could be born. Some artists may think I'm selling out here, but remember, my goal is to make a living doing what I love doing! Picasso said,"Never permit a dichotomy to rule your life, A dichotomy in which you hate what you do so you can have pleasure in your spare time. Look for a situation in which your work will give you as much happiness as your spare time." I once sold a painting for $30.00 that has made me hundreds in sales of its prints. (Click here to see and own it!) Now, all that being said, I ended up selling my artwork for way too little, and can't reap the benefits of repeat sales through prints. But, live and learn. There are now ten more people out there that know I'm an artist and own my work so it wasn't in vane.

That was a bit of a tangent... So the weather This weekend was probably too nice on Friday and Saturday and too cold on Sunday to get any real traffic through. But hey, this is Cape Cod, so what did I expect? Right? And... Given the weather we've been having it's amazing that it wasn't raining. I managed to sell a few works originals and prints alike. So I'm happy about that.

All-in-all I think my Shanty looked pretty full I scraped together some of my not-so-Capey stuff, which actually received a pretty warm response from the tourist crowd which I thought would be more into my  landscapes, seascapes, and skyscapes. I also managed to find a printer in Hyannis that really stepped up to the plate and dropped everything to help me out of my dilemma. So thank you to the folks over at Minute Man Press on Barnstable Rd. (tell them Greg from CapeNative sent you.) for putting in a little overtime and knowing what the heck they were talking about. (I will no longer even think about getting anything done at Staples... They were so easy to deal with and came out considerably cheaper...)Also, If your interested in selling prints of your work, you're going to need to mount them, mat them, and wrap them. So you may want to check-out Documounts, they have some really affordable starter packages.

 (Documounts is gone  and I haven't found a decent replacement yet...  let me know if you have in the comments please...)

I learned a lot about doing these kind of shows this weekend and I'll be back next weekend with a slightly tweaked business plan and some new artwork.  So, if you find yourself in Hyannis between 11AM and 5 PM, Friday through Monday, Memorial Day weekend, stop by and check it out!

Wednesday, May 11, 2011

Where's my "Painting a Day" ?...


Okay... So I put it out there. I said that I would do a painting a day for a month, and post them on the Internet. Both, here on my blog, as well as on my website, and my online store.  The fact is I have actually been painting a painting (or more) a day since I posted that. So why haven't you seen them?

The first painting I finished for this project, I was so excited, I took a photo while it was still wet and put it on the Internet. It SOLD! It sold in about three hours! Great, right? Well here's the thing... It sold before it was even dry. When I got the news  my main priority was to get the product to the customer. It had been hanging in my window for a day when I took it down to varnish it so that it would last a lifetime. I use Aquacrylic polyurethane  to seal my acrylic work. There is usually never a problem. Acrylic paint dries quickly and the two mediums are very compatible. The style paintings that I have been doing lately require layer upon layer of washes. Washes are basically transparent layers of watered down pigments. Unfortunately, when I went to brush on the  acrylic clear coat, it streaked the pigment across the painting ruining a SOLD work! After my initial shock, the throwing of some brushes, a few well chosen swears, and the coaxing of my dog out from behind the couch where he ran to seek refuge from my outburst, I was able to, for the most part, save the painting.  I re-painted what needed to be re-done and let the painting cure. This spring has been extremely wet, and with the added moisture in my paint this process took so much longer than I had anticipated. It eventually dried to my satisfaction and was ready to be sealed.

Having been bitten once by brushing on the polyurethane, this time I sprayed. Clean nozzles, light coats, I still had trouble with the poly. It would get little "poly-balls" beading up every few inches all over the surface. Is this from the moisture?  If I tried to remove them it would take the paint with it. I tried wet sanding lightly, steel wool,  I just couldn't get them out without affecting the surface of the painting somehow. I have never had this problem before. If anyone reading this has any suggestions please tell me in the comment section below. The end product turned out satisfactory for myself and the new owner of the work, but with a show coming up and dozens of paintings to seal I really need an easier/quicker way.

On top of these technical issues there were other headaches that ensued... You can read about those in my other blog "The Starving Artists Rant".(click here)

Eventually, I was able to finish it and get it to the buyer.

Here's what the new owner of the work had to say:


Greg,

I received the painting yesterday, as promised.  I wanted to "sleep on it" for a night to be able to give you my most honest opinion.  Well, I must say I am very pleased with it!  The colors are so much richer, more vibrant than the photo online indicated. 


Thanks again for everything - I love my painting!

Sincerely,

Ray ________



So, It all worked out in the end... But I'm not going to add anymore paintings online until they are ready to hang!

Keep me painting. Buy Art!

CapeNative.com

Tuesday, May 3, 2011

Am I Helping?... Or Just a Pain in the Butt?

How to Market Yourself as an Artist


Recently, I was perusing Craigslist. I like to check out the Artists section and see what else is going on in the Art World. I found an ad from an artist trying to make a living:

Buy My Art  (Providence, RI)

To those interested int he arts I am a commission artist. I do sell paintings of all kinds, and clay work, if interested in buying any of my pieces or if you have an idea that you want me to work on let me know, I charge $50 and up for all work to be done. Thank you
If you want to see any of my work email me with the email address above 

So, I responded with this message:

You've got to link it to a site somewhere. People are 'instant coffee' they're not gonna wait for you to reply...

Read this:

( it's called a"link", go ahead click on it, it'll bring you right there...[sorry...sarcasm...can't help it.])

Yah, a little mean I know... But, you know how I can get sometimes.

They responded with this:

I just posted this on craiglist on the artist section this is my first time and to be honest I answer to every email

(From here on out I'm just going to list the exchanges...)

Me:

I think you missed the point. Even if you answer every e-mail, there aren't going to be many e-mails to answer. Please don't be offended by this. In this day and age where people are zipping through life on their iPads and iPhones they wan't you to be able to show them who you are and what you do with one tap on their screen. If you can't do that, they move on to the next person that will. The average surfer won't take the time to type an e-mail...  They want to see it now! At least add a watermarked image so they may have their curiosity peaked. Get yourself a free artist site somewhere to host your images. If you want to be an artist and make a living at it you need to really market yourself. Picasso or Van Gogh? Van Gogh spent his life inside his artist brain never sold one work...(alright, he sold one...to his brother...)He died alone in misery. Picasso sold tons... but none at his first show. He learned how to effectively market and network, and did it everyday until he died... in the lap of luxury. You can take offense to this advice and say that you're a true "artist" and above having to listen to it, get a job as a barista at Starbucks and hope to be discovered. Or... market yourself. I spent years in art school learning to BE an artist, but they never offered one class on how to make any money at it.

Them:

well how do I begin?

Me:




1.) Do you have your own Computer?(or access to one you can use freely and regularly)
2.) Do you have a digital camera?(or access to one... Or digital images of your work in small image files?)
3.) Can you spend 30 minutes to one hour each day marketing your self?

Them:

I say yes to number one and number two as for three, I try to market myself everywhere I have contacted galleries to see if they would take my art, I got rejected by some and others no, I also have a show coming up at CCRI warwick next month

Me:




Good!

Congratulations on the show! Have you done any others? Make sure that you keep a list of them. Also, make sure that during your show you have a guest book! Try and get everyones name AND e-mail address. If there is a space for them to leave a comment that would be great too. I use a blank artists sketch book and make my own sections. Store bought guest books usually have people leaving information that you don't really need. Also, Have you sold any works? You need to start a spread sheet with your buyers and what they've purchased, what they paid, and their contact information. You may not need all that now, but down the road a bit it will be incredibly important.

For your show coming up, you need to write a press release. If you're not the greatest writer find a friend who's an english major buy them a beer and ask for help. Give them a sketch or offer a service you can provide. I once painted a living room in exchange for a good press release. Once you have on send it out to every little paper you can find... and don't be too modest to send it to the big ones. ( in that case try and get the info for the arts editor and send it straight to them.) A lot of these little papers love to do stories on local artists and events so be sure to have a well written artists bio ready and, as much as I think they are stupid a good artists statement. Don't be take yourself too seriously in writing one, but don't be silly either. be warm, genuine and quick. I once read one at an art show/wine tasting where all the artist did was compare the smell of oil paints to the bouquet of fine wine, and the feeling he got from painting to a good wine buzz. Everyone in the room artists and wine lovers could completely relate.

When you say that you approach galleries make sure your work is compatible with their vision. Also make sure that they are good to their artists. I know a lot of artists who have had work go missing or never been paid by galleries. Also don't ever just walk in and start to sell yourself. Have tact, grace, and ask questions. "How do you find your artists?", will usually start a conversation that will help you find out:

-Their Artist Selection Process
-Who the decision maker is
-How you should submit your work

These sound basic and silly, but as a former gallery owner five artists a day, every day, would barge into my gallery wanting to show their work, less than half were the right kind of work for my gallery, and out of those only a small fraction actually had enough work that was consistent enough and professional enough to show. Leave with the decision makers information don't just dump your work on them. Always try and make an appointment with the decision maker for that gallery but do it through consistent and professional follow up. Start with an e-mail saying I was in the other day and got your card.... I really liked the feel of your gallery... I'm sending you some information.... Then send them a professional looking package  in the actual mail with images of your work, your bio , artist statement, a list of shows you've done, Fine art education (if any... if not just a brief explanation of where and how you work.)  and your contact info. Follow up within ten days. Make sure you've given it enough time to arrive through snail mail, and enough time for them to look at it. Don't ask what they thought yet. Honestly, it is probably still unopened at this time... Just check-in and ask if they've received it, and for an appointment to talk.

I'm long winded. If you have questions feel free to ask. I never told you how to establish an online presence . If you're interested, let me know... if I'm not boring you.

Them:



You're not boring me at all, your quite fascinating, but here's the thing, I'm enrolled In a fine Art seminar class, and as a class of four student we have to have a gallery show which will be next month, and yes I have sold  about seven to 10 paintings, and yes help me somehow, I don't want to work at Starbucks or any of that , I am already a babysitter, But I love art I have other passions but this one is first, would you like to see samples of my work, tell me your opinions?

So, they sent me some images of their work, which are pretty good:




Good stuff.... I really appreciate people who can work in abstract. Whenever I try, it seems trite and juvenile. Is the size about 18" x 72"? Have you set up an online site yet? That was the point of me asking about the camera and computer access. Try putting a bio and some work on Fine Art America so you can direct people there through your ads... you can just make it one click away... that way you don't get annoying e-mails from pretentious know-it-alls like myself. You can join for free. If you want to use it as your online store there is a fee, but it does help to have one. Also, if you do go with an online store, don't dump all your work on there at once. Add one piece a day! It keeps you on the front page everyday in the new work section.

Keep up the good work. If you ever have a question, just ask. Let me know about any upcoming shows.

Good Luck!

I still haven't received any show invitations. I hope I was helpful. It makes me wonder what is out there as far as info to help artists get a foot in the door. I used to always give free advice to artists when I had my gallery. Should I write a book? Do I even know what I'm talking about?

Thank you for reading this far!
That was a long one.

Support a starving artist:

CapeNative.com